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Joel Wilson

Audio Visual Production and Storytelling

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A little window

January 2, 2015 By Joel Wilson

Hilton Magnificent Mile

I was in Chicago. At the hotel, there was a window on the way to the elevator. But instead of showing you outside, it let you see into the restaurant kitchen. You could see what they were making today. And they placed a card in the window inviting you to come enjoy the day’s special dish.

It’s easy to get caught up in what “I” am doing. On what “I” might be able to offer. On “my” perspective.

When I saw the little window, I was convinced this is a practice I need to get better at. Simply let folks into the process. Let them see what’s cookin’. Where they could just be looking at a blank wall, instead give a glimpse of the actual work. It could lead to a completely new set of conversations.

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